Digital Marketing Manager

Compensation: $85,000 to $100,000Location: Scottsdale, AZWorkplace Setting: Fully Onsite POSITION SUMMARYThe Digital Marketing Manager will have experience and a passion for digital technologies and various digital marketing channels. To be successful as a Digital Marketing Manager you should have strategic planning skills and a process-oriented mindset. This individual will have several years of experience integrating tools from a CRM, managing many digital connections through Zapier, and tracking performance from campaigns. They will work closely with cross-functional teams to create clarity on project scope and drive accountability on established deliverables. The ability to develop positive relationships, both internally and with our vendors to drive successful outcomes is a must. ABOUT CARDONE VENTURESOur mission is to help business owners achieve their personal, professional, and financial goals through the growth of their businesses. We work in dozens of verticals and provide strategic business guidance through courses, live events, partnerships, and investments. Our core values are the backbone of our business and guide our hiring process: we are inspirational, disciplined, accountable, transparent, aligned, and results-oriented. This company operates nationally and is growing by the day. SUCCESS LOOKS LIKEDevelop and maintain high-performing campaigns that generate qualified leads that have a real need for our product.Continually improve and test ads, copy, and offers to ensure campaigns don’t fatigue and can scale as the sales team grows.Deeply understand each campaign and how a lead not only goes through the marketing system but how sales interact and follow up with each contact. OBJECTIVESMeasure and report the performance of all digital marketing campaigns and assess against goals (ROI and KPIs)Document and optimize processes to help the marketing team and the company scaleIntegrate digital platforms across our tech stackSetup reporting for reliable and real-time data for the internal marketing team and executive teamContribute to marketing effectiveness by identifying short-term and long-range issues that must be addressedManage online course softwareAssist with planning and execution of all web, database marketing, email, social media, and display advertising campaignsIdentify critical conversion points and drop-off points to optimize user funnelsFind gaps in marketing processes and develop creative or simple solutions to complex problemsHold the marketing team accountable for process implementationManage projects from start to completion with consistent daily communication on allWrite strong and compelling copy across emails, landing pages, ad copy, etc. COMPETENCIESKnowledge of the customer journey from new lead to brand advocate and the role that our marketing technology plays in developing that relationshipAbility to learn new technology fast and apply key benefits to our current tech stackUnderstand where our campaigns are at at all times by expert tracking through AsanaProven work experience in digital marketing and strong technical skill setProficiency in campaign managementWorking knowledge of ClickFunnels, Kajabi, and other website-building toolsStrong understanding of HubSpot CRM and how to leverage for reportingDemonstrates remarkable knowledge in data reporting and KPI trackingUnderstanding of best practices for optimizing landing pages and user funnelsExperience with A/B and multivariate testingUnderstanding of how to operate within Zapier, Hubspot, ClickFunnels, Kajabi, and/or ShopifyCan operate within and pull reports from Google Analytics and DataBoxHighly analytical and is able to pay attention to the small details, provide feedback, and review content EDUCATION AND EXPERIENCEBachelor’s or Master’s Degree in Marketing or a related field preferredAt least 5 years of experience in a Digital Marketing role 10X TOTAL REWARDSFull-time employees receive:Medical, dental, and vision (employee + dependents)401(k) with up to 3% company matchParental leave: 8 weeks fully paid (primary caregiver) / 4 weeks fully paid (secondary) + 1 month remote for bothVacation and sick time that increases with tenureGym membership, 100% paidMeal prep service discountsPet insurance through SPOTEmployee Assistance Program through GuardianProfessional development reimbursements for outside courses and certifications10X Mentorship Program$250K+ in internal education resources across Sales, Operations, Finance, People, and MarketingUncapped commission eligibility for all team members PHYSICAL REQUIREMENTSProlonged periods of time sitting at a desk and computerMust be on-site at our Scottsdale, AZ office; this is not a remote role COMMITMENT TO DIVERSITYAs an equal opportunity employer committed to meeting the needs of a multigenerational and multicultural workforce Cardone Ventures recognizes that a diverse staff, reflective of our community, is an integral and welcome part of a successful and ethical business. We hire local talent at all levels regardless of race, color, religion, age, national origin, gender, gender identity, sexual orientation, or disability, and we actively foster inclusion in all forms both within our company and across interactions with clients, candidates, and partners.Cardone Ventures uses AI-assisted tools as part of our recruiting process. These tools may be used to support resume screening, candidate outreach, or initial assessments. All hiring decisions are made by our People team and hiring managers. If you have questions about our process please contact us.If this position caught your eye, send us your resume! For best consideration, include the job title and source where you found this position in the subject line of your email to careers @cardoneventures.com. Already a Cardone Ventures candidate? Please connect directly with your recruiter to discuss this opportunity.Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.