Live indexed job data

Brand Manager Jobs

Live brand manager listings, hiring companies, locations, and salary signals from active marketing job data.

What does a Brand Manager do?

A brand manager owns the positioning, identity, and perception of a brand or product line — guiding messaging, creative, and campaigns so they stay consistent and distinctive. The role is established in consumer goods and increasingly common in tech, and balances brand strategy with day-to-day campaign delivery.

Across 273 current brand manager openings, the most-requested skills are Brand Management, Go-to-Market, Influencer Marketing, B2B, Product Marketing, and SEO.

Core responsibilities

Computed from current job descriptions

Brand Manager job requirements

Based on 273 active brand manager job descriptions that have been semantically classified. These are observed employer requirements, not a generic career-guide checklist.

RequirementShare of classified jobsObserved count
Budget ownership30%83 of 273
International / multi-market scope9%25 of 273
Forecasting responsibility9%24 of 273
People management8%23 of 273
P&L exposure7%20 of 273
Full-funnel ownership7%18 of 273
Revenue accountability3%7 of 273
Hiring / team-building responsibility1%4 of 273
Explicit AI capability1%4 of 273
Marketing systems ownership1%3 of 273
Quantified prior results expected1%2 of 273
Pipeline accountability0%1 of 273
Builds AI workflows0%0 of 273
AI agent orchestration0%0 of 273
1.7/3Strategic ownership
1.7/3Cross-functional leadership
1.5/3Decision authority
0.7/3Executive exposure
1.1/3Commercial accountability
0.9/3Analytical depth
0.2/3Systems / martech scope
0.8/3Change leadership
1.7/3Stakeholder complexity

Scope scores run from 0 (mostly execution / within-team work) to 3 (broad strategic or company-wide ownership).

Skills employers explicitly require

Skill / toolRequiredPreferred
Brand Management40%0%
B2B5%1%
Product Marketing3%0%
Data Analysis3%0%
SEO2%1%
Content Marketing2%0%
Lifecycle Marketing2%0%
Influencer Marketing1%1%
Social Media1%0%
Go-to-Market1%0%

Methodology: candidate requirements are extracted from the original job description, stored as typed semantic features, and aggregated deterministically. Binary requirements count only high-confidence explicit-positive classifications; skill rows distinguish required from preferred mentions. Percentages use the semantically classified active-job sample for this role.

AI career intelligence · semantic job-description analysis

How AI agents are changing Brand Manager roles

Across 273 current semantically classified brand manager roles, 1% explicitly expect meaningful AI capability and 0% give the candidate substantive responsibility for building or orchestrating agentic workflows. This separates ordinary AI-tool usage from workflow building and agent/system ownership.

4explicit AI-requirement roles
0agentic-AI roles
1%AI requirement rate
0%agentic responsibility rate

AI leverage level

Observed levelJobsShare
Level 0 — traditional24188%
Level 1 — AI user187%
Level 2 — workflow operator104%
Level 3 — workflow builder41%

Where employers expect AI to be used

Marketing use caseShareObserved count
Content1%4 of 273
Creative production1%3 of 273
SEO / organic search1%3 of 273
Experimentation / optimization1%2 of 273
Analytics / reporting0%1 of 273

Listed salary associations

$120,800–$150,000all v2-classified roles · 38 listings

USD salary cohorts only. These are unadjusted associations, not causal AI salary premiums; seniority, geography, employer mix and other factors can explain differences.

Jev makes bounded semantic judgments from each original job description. The site stores those features once; cohorting, percentages, joins and salary calculations are deterministic Rust/SQLite. Agentic responsibility means building/configuring agent workflows or more advanced orchestration — not simply using ChatGPT.

100 active jobs matching role: Brand Manager

Open roles

From LinkedIn

What hiring managers are saying about Brand Manager roles

“HIRING: Manager, Brand Marketing to join our team, supporting the trusted and iconic NBC News brands. This team leads consumer marketing campaigns for brands like NBC Nightly News, NBC News NOW, Meet …”

Lauren Schwartz Gamsey — Marketing Leader | VP, Marketing, NBC News/TODAY | Brand Innovators 40 Under 40

Manager, Brand Marketing · NBCUniversal

“BMORE - Time to Show OFF!!! Mason Dixie Foods is looking for our next Brand Manager to help us build the next frozen breakfast unicorn 🦄. If you are the type that doesn't like watching from the sidel…”

Ayeshah Abuelhiga — Founder/CEO of Mason Dixie Foods

Brand Manager | Community & Growth Marketer · Mason Dixie Foods

“I'm hiring a Brand Marketing Manager to help us build a premium brand at Steno, and I think it's a rare opportunity. We’ve made a big bet to compete on brand. We've already got CTV running and have r…”

Abdul U. — B2B Marketing | Product, Content, and Growth

Brand Marketing Manager · Steno

Brand Manager FAQ

What does a brand manager do?

A brand manager owns the positioning, identity, and perception of a brand or product line — guiding messaging, creative, and campaigns so they stay consistent and distinctive. The role is established in consumer goods and increasingly common in tech, and balances brand strategy with day-to-day campaign delivery.

What skills do employers want from a brand manager?

In current brand manager openings, the most-requested skills are Brand Management, Go-to-Market, Influencer Marketing, B2B, Product Marketing, and SEO.

How much does a brand manager make?

In the current active job sample, the median listed range is $120,800–$150,000 across 38 openings with published pay.

Related roles

Companies hiring brand manager roles

See all companies hiring marketing managers →

What employers ask Brand Manager applicants

Real screening questions pulled from 3 brand manager application forms, grouped by how often they appear. Each links back to the role that asks it.

Research & market data

Live data on skills employers ask for, career progression, and what separates manager-level brand manager roles from junior ones.

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