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Head Of Marketing Jobs

Live head of marketing listings, hiring companies, locations, and salary signals from active marketing job data.

What does a Head Of Marketing do?

A head of marketing owns the entire marketing function for a company or business unit — strategy, budget, team, and results. The title is common at startups and scale-ups, where it is often the most senior marketing role and reports directly to the founder or CEO. In larger organisations it sits alongside or just below a VP of Marketing or CMO.

Across 59 current head of marketing openings, the most-requested skills are B2B, Go-to-Market, SEO, Demand Gen, Paid Media, and Performance Marketing.

Core responsibilities

Computed from current job descriptions

Head Of Marketing job requirements

Based on 59 active head of marketing job descriptions that have been semantically classified. These are observed employer requirements, not a generic career-guide checklist.

RequirementShare of classified jobsObserved count
People management56%33 of 59
Budget ownership44%26 of 59
Full-funnel ownership32%19 of 59
Hiring / team-building responsibility27%16 of 59
International / multi-market scope27%16 of 59
Marketing systems ownership24%14 of 59
Pipeline accountability17%10 of 59
Explicit AI capability17%10 of 59
Forecasting responsibility14%8 of 59
Builds AI workflows8%5 of 59
Quantified prior results expected7%4 of 59
AI agent orchestration5%3 of 59
P&L exposure5%3 of 59
Revenue accountability0%0 of 59
2.5/3Strategic ownership
1.7/3Cross-functional leadership
1.9/3Decision authority
1.7/3Executive exposure
1.5/3Commercial accountability
1.2/3Analytical depth
1.3/3Systems / martech scope
1.6/3Change leadership
1.8/3Stakeholder complexity

Scope scores run from 0 (mostly execution / within-team work) to 3 (broad strategic or company-wide ownership).

Skills employers explicitly require

Skill / toolRequiredPreferred
B2B29%2%
Performance Marketing17%0%
Paid Media17%0%
SEO14%0%
Google Analytics12%2%
Growth Marketing12%0%
Meta Ads10%2%
Product Marketing10%0%
Demand Gen10%0%
Marketing Automation8%3%

Methodology: candidate requirements are extracted from the original job description, stored as typed semantic features, and aggregated deterministically. Binary requirements count only high-confidence explicit-positive classifications; skill rows distinguish required from preferred mentions. Percentages use the semantically classified active-job sample for this role.

AI career intelligence · semantic job-description analysis

How AI agents are changing Head Of Marketing roles

Across 59 current semantically classified head of marketing roles, 17% explicitly expect meaningful AI capability and 10% give the candidate substantive responsibility for building or orchestrating agentic workflows. This separates ordinary AI-tool usage from workflow building and agent/system ownership.

10explicit AI-requirement roles
6agentic-AI roles
17%AI requirement rate
10%agentic responsibility rate

AI leverage level

Observed levelJobsShare
Level 0 — traditional4169%
Level 1 — AI user610%
Level 2 — workflow operator35%
Level 3 — workflow builder47%
Level 4 — agent orchestrator47%
Level 5 — AI systems leader12%

Where employers expect AI to be used

Marketing use caseShareObserved count
Workflow automation14%8 of 59
Content5%3 of 59
Experimentation / optimization5%3 of 59
SEO / organic search3%2 of 59
Personalization3%2 of 59
Lead generation / scoring3%2 of 59
Research / intelligence2%1 of 59
Analytics / reporting2%1 of 59
CRM / lifecycle2%1 of 59

Jev makes bounded semantic judgments from each original job description. The site stores those features once; cohorting, percentages, joins and salary calculations are deterministic Rust/SQLite. Agentic responsibility means building/configuring agent workflows or more advanced orchestration — not simply using ChatGPT.

59 active jobs matching role: Head Of Marketing

Open roles

Head Of Marketing FAQ

What does a head of marketing do?

A head of marketing owns the entire marketing function for a company or business unit — strategy, budget, team, and results. The title is common at startups and scale-ups, where it is often the most senior marketing role and reports directly to the founder or CEO. In larger organisations it sits alongside or just below a VP of Marketing or CMO.

What skills do employers want from a head of marketing?

In current head of marketing openings, the most-requested skills are B2B, Go-to-Market, SEO, Demand Gen, Paid Media, and Performance Marketing.

How much does a head of marketing make?

In the current active job sample, the median listed range is $150,000–$220,000 across 9 openings with published pay.

Related roles

Companies hiring head of marketing roles

See all companies hiring marketing managers →

What employers ask Head Of Marketing applicants

Real screening questions pulled from 4 head of marketing application forms, grouped by how often they appear. Showing the 40 most common of 46 distinct questions. Each links back to the role that asks it.

Research & market data

Live data on skills employers ask for, career progression, and what separates manager-level head of marketing roles from junior ones.

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