Head of Product Marketing - Credit Cards

Senior Product Marketing Manager, Credit Cards (Contract)Location: Remote will need to cater to PST hours8-Month ContractWe’re hiring a Senior Product Marketing Manager with deep credit card experience to lead go-to-market strategy, customer engagement, and growth initiatives for a small business financial product.This is a highly strategic and cross-functional role focused on product positioning, customer insights, acquisition, activation, and lifecycle engagement. The ideal candidate has experience both launching new card products and scaling mature offerings, preferably within SMB or fintech environments.What You’ll Do:• Own GTM strategy from insights through execution• Drive acquisition, activation, engagement, and growth initiatives• Define customer segments, positioning, and value propositions• Partner with product, engineering, analytics, and marketing teams• Use market research and customer insights to shape strategy• Develop offers, messaging, and engagement strategies• Track performance metrics including funnel conversion, ROI, and growthWhat We’re Looking For:• 10+ years of product marketing experience in credit cards• Strong preference for small business card experience• Experience with both zero-to-one launches and scaled products• Strong acquisition and lifecycle marketing background• Data-driven mindset with strong analytical skills• Executive-level communication and stakeholder management experience• Comfortable operating in fast-paced, matrixed environmentsApply if you’ve led impactful credit card marketing initiatives and enjoy building products that help small businesses grow.