Head of Product Marketing (m/f/x)
Market rate for Marketing Manager $168k–$189k avg (38 roles with published salary)
osapiens has 6 active marketing roles.
Apply nowRole Mission
The Head of Product Marketing (m/f/x) will define and scale the strategic narrative for osapiens across its core product families:
The Head of Product Marketing (m/f/x) will define and scale the strategic narrative for osapiens across its core product families:
- Sustainability
- Transparency
- Operational Efficiency
This leader will unify a multi-product platform story that positions osapiens as a strategic enterprise operating layer driving measurable business outcomes.
This is a portfolio strategy and category leadership role — not a feature marketing function.
Why This Role Exists
osapiens is evolving into a global enterprise software platform. To scale successfully, we must:
- Articulate a unified platform narrative across product families Align GTM around business value
- Build repeatable, world-class launch execution
- Strengthen category authority in sustainability-driven enterprise transformation
Product Marketing becomes the strategic connective tissue between Product, Revenue, and Market.
Key Responsibilities
1. Portfolio & Platform Strategy
- Define the overarching platform narrative
- Develop differentiated positioning against point solutions and legacy systems
- Translate product capabilities into executive-level business impact
- Establish category authority through thought leadership
2. Global Launch Excellence
- Design and operationalize a tiered launch framework
- Create standardized global launch playbooks and Bill of Materials
- Align Product, Sales, and Demand Gen for each launch
- Measure launch impact on pipeline and revenue
3. Multi-Product GTM Architecture
- Define ICP segmentation and vertical strategy
- Develop persona-based value propositions
- Partner on pricing and packaging inputs
- Support cross-sell and platform bundling strategy
4. Sales & Customer Enablement
- Build executive sales narratives and messaging frameworks
- Develop competitive positioning and battlecards
- Improve win rates through structured enablement
5. Team & Organizational Design
- Build and lead a high-performance Product Marketing team
- Clarify charters across PMM, Content, and Analyst Relations
- Partner with the CMO on marketing operating model evolution
Success Metrics (12–18 Months)
- Unified platform narrative adopted globally
- Repeatable launch engine with measurable pipeline impact
- Improved win rates through clearer positioning
- Strong alignment across Product, Sales, and Marketing
Skills, Knowledge and Expertise
- 12+ years in B2B SaaS Product Marketing
- Experience leading multi-product portfolios
- Proven success scaling PMM teams
- Strong international GTM experience
- Executive presence with founders and board
Benefits
- A purpose-driven mission tackling complex sustainability challenges whilst working alongside global industry pioneers
- Room for creativity through collaborative teamwork and an open communication culture
- Flexibility and team bonding with our hybrid work options
- Fuel for your growth journey, both personally and professionally
- Sustainable mobility options, promoting eco-friendly commuting solutions
- Fun team events and outings with our global teams
- Inspiring workspaces in Munich and beyond