Integrated Marketing Manager

About This OpportunityInTandem has been engaged by a strategic partner organization to support a recruiting initiative for an enterprise technology client.To provide transparency on the process:InTandem is sourcing and screening candidatesOur partner organization is managing the hiring process and client relationshipThe selected candidate will ultimately support an established enterprise-level end clientAs part of a broader recruiting initiative supporting an enterprise-level end client, the team is hiring an Integrated Marketing Manager to support full-funnel B2B marketing execution across the AMER region.This role is focused on coordinating and executing integrated marketing campaigns across multiple channels while aligning regional initiatives with global campaign programs. The position requires close collaboration across campaign operations, business operations, sales, and external vendors to drive pipeline generation, audience engagement, and campaign performance optimization.The ideal candidate is a proactive, highly organized marketer with experience managing cross-functional campaign execution, audience segmentation, reporting, and marketing operations within fast-paced B2B SaaS or technology environments.Timeline: 12 months with extension opportunitiesLevel of Support: Full-time (160 hours/month)Start Date: ASAPCompensation: $120,000 + BenefitsObjectives:Support execution of integrated full-funnel B2B marketing campaigns across the AMER regionPartner with campaign operations and business operations teams on audience segmentation, lead routing, and targeting initiativesDevelop and execute email nurtures, Outreach sequences, and campaign optimization strategiesTrack campaign performance metrics and share actionable insights with regional and global stakeholdersCoordinate virtual and in-person marketing events alongside broader demand generation initiativesMaintain operational marketing materials and support vendor coordination for sponsorship and campaign activationsIdeal Candidate:5–7 years of experience in integrated marketing, demand generation, or campaign marketing within B2B SaaS or technology organizationsStrong understanding of full-funnel marketing strategy, customer journey mapping, and audience segmentationExperience working cross-functionally with campaign operations, sales, and business operations teamsStrong analytical mindset with experience supporting campaign reporting, testing, and optimization initiativesExcellent project management, communication, and stakeholder management skillsFamiliarity with CRM and marketing automation platforms, preferably Salesforce and PardotExperience supporting regional or global marketing programs preferredUS or Canada-based candidates only, comfortable operating independently within fast-paced remote environments