LinkedIn Marketing Manager

About FTD LTDFTD LTD is a payments-integrity and RegTech company. We run mandated, filmed, defensible audits for acquirers, PSPs, and Online Businesses, helping them find and fix payment exposure quietly, before the card schemes do. Our promise is simple: the exposure you fix quietly never becomes the fine you pay publicly.We are scaling commercially across Europe, the CIS, the GCC, Africa and Oceania. Our buyers are senior and specific - heads of compliance, risk, and payments, and the executives above them.The roleWe are hiring a LinkedIn Marketing Manager to own LinkedIn as our primary demand channel. This is a hands-on, performance-driven role. You will design and run direct, account-based campaigns aimed at named target accounts and specific senior buyers, and turn attention into booked conversations. You will combine paid performance marketing, organic and executive content, and precise targeting, with a strong eye for content and visuals throughout. You will work directly with the founder and be measured on pipeline, not vanity metrics.What you will do- Plan and execute account-based LinkedIn campaigns targeting named acquirers, PSPs, and online merchants, and the specific buyers inside them.- Own LinkedIn paid end to end in Campaign Manager: matched and lookalike audiences, lead-gen and conversation ads, retargeting, creative testing, bidding, and budget pacing.- Build and run the organic presence: company page growth, content calendar, and ghost-written executive thought leadership for a regulated, senior audience.- Produce and art-direct on-brand content - single images, carousels, document posts, and short video - or brief and direct a designer.- Use Sales Navigator and list building to prioritise accounts and contacts, and coordinate paid, organic, and personalised outreach into one motion.- Connect every campaign to pipeline: grow qualified leads, demo bookings, and meeting-booked rate, and keep CRM data clean.- Own measurement and weekly reporting: CPL, CTR, connection and reply rates, cost per meeting, and pipeline influenced.What you bring- 4+ years in B2B marketing with hands-on ownership of LinkedIn performance marketing, both paid and organic, with results you can point to.- A proven track record running direct or account-based campaigns to named prospects, and converting them into pipeline and meetings, not just impressions.- Fluency in LinkedIn Campaign Manager and Sales Navigator.- A genuine eye for content and design - you know what good looks like and can produce or closely art-direct it.- Comfort marketing a complex, technical, or regulated product to senior and sceptical buyers.- A strong analytical habit and excellent written English.Bonus points- Background in payments, fintech, RegTech, compliance, or iGaming.- Familiarity with the compliance and risk buyer and how regulated businesses make decisions.- Hands-on with Figma or Canva and basic video editing.- Experience with Apollo, HubSpot, or a similar CRM and marketing automation stack.- Additional European languages.What we offer- Direct ownership of a primary growth channel, working alongside the founder.- Competitive base plus a performance incentive tied to pipeline and meetings.- Hybrid working from our Limassol office, or remote within EU and EMEA time zones.- A sharp, distinctive brand and a product that senior buyers genuinely need.How to applyApply through LinkedIn, or email [email protected] with the subject line "LinkedIn Marketing Manager." Include your CV and two or three examples of B2B LinkedIn campaigns you have run, with the targeting approach and the results.FTD LTD is an equal opportunity employer. We welcome applicants of all backgrounds and make hiring decisions on merit.