Manager of TikTok Marketing

About UsRemedy is building the next great clinical skincare brand, making highly effective, multi-active products without the irritation, tradeoffs, or guesswork. We're a small, fast-moving team that cares deeply about the science behind what we make and the people we make it for. We just launched in Target nationwide and are focused on supporting rapid business growth across DTC, TikTok Shop, Amazon, and Retail.At Remedy, you'll have real ownership from day one. You'll work alongside our founding team, including a board-certified dermatologist with 20 million followers, on problems that span brand, product, retail, and growth. We're looking for leaders who want to build a brand at the stage where everything they do matters. We believe that people are the most important part of any business, and we are seeking great people who will meaningfully shape the business as we scale.Role OverviewWe are looking for a creator-obsessed Manager of TikTok Marketing to manage execution and lead our TikTok Shop strategy end to end. Sitting at the center of our affiliate creator ecosystem and reporting to the Director of Influencer Marketing, you will turn the strategy passed down from leadership into GMV targets, creator programming, and content that converts—running our creator Discord community, spotting trends before they peak, briefing creators and agency partners, and boosting the creative that wins. The ideal candidate lives on TikTok, understands the creator side of the platform firsthand, and knows how to build a community that ships content daily. This is a high-ownership role on our fastest-growing channel at a brand scaling fast.What You’ll OwnTikTok Shop Strategy & PerformanceGMV Targets Translate the channel strategy passed down from leadership into monthly and quarterly GMV targets. Forecast, track pacing, and adjust creator programming and spend to hit the number.Reporting Winners Own weekly reporting on what’s winning—top creators, top videos, and top products—so the team and our creator community double down on what converts.TikTok Live Operations Own our daily LIVE program strategy, host training, recruitment, and program optimization to grow GMV per hour.Boosting Creative Identify top-performing organic and affiliate content and boost it—Spark Ads, GMV Max—in partnership with Growth to scale winning creative efficiently.Creator Community & ProgrammingDiscord Community Build and run our creator Discord community—onboarding new affiliates, driving daily engagement, announcing launches and campaigns, and making it the place our creators want to be.Contests & Incentives Design and execute creator contests and leaderboard challenges that drive posting volume and quality. Manage prizing, announce winners, and keep momentum high between campaigns.Content Inspiration & Briefs Create clear, actionable creator briefs and a steady drumbeat of content inspiration—winning hooks, formats, and angles—so creators always know what to post next.Identifying Trends Live in the For You feed. Spot trends, sounds, and formats early and translate them into briefs and community prompts while they’re still climbing.Affiliate & Partner ManagementTikTok Affiliate Center Run day-to-day affiliate operations—target collabs, open collabs, and commission structures—inside TikTok Affiliate Center.Approving Samples Own the sample request pipeline. Review and approve creator sample requests against clear criteria so product lands in the hands of the creators most likely to convert.Agency Partners Manage our TikTok Shop agency partners—write briefs, set targets, drive feedback rounds, and hold partners accountable to scope and performance.RequirementsExperience: 2–5+ years in TikTok Shop, affiliate, influencer, or social commerce marketing at a DTC or omnichannel brand (Beauty or CPG preferred), with a track record of growing GMV.Creator Perspective: Experience as an influencer or TikTok Shop creator yourself is a strong plus—you understand firsthand what makes creators post, what converts, and what a great brand partner looks like.Platform Fluency: Working knowledge of Euka, Trybe, Discord, Lark, and TikTok Affiliate Center (or comparable affiliate and creator CRM tools), plus the instincts to pick up new platforms quickly.Analytical: Comfortable setting targets, reading dashboards, and turning GMV, conversion, and content performance data into weekly decisions.Communication: Sharp written communicator. Briefs are clear, community posts land, and stakeholders always know where the channel stands.Location: Ability to work in-person in Los Angeles 3 days per week.