Marketing Campaign Manager – Medicare Communications

OVERVIEW:Our client, a provider of Health, Dental, Vision, Medicaid, and Medicare Healthcare service plans in the state of California with 4.7 million members and $22.9 billion of annual revenues, seeks an accomplished Marketing Campaign Manager – Medicare Communications IMPORTANT NOTES:This will be a remote role.Client will be considering only California ResidentsWork Schedule: (Mon – Fri) |9:00 AM – 6:00 PM (Pacific Time) || 40 hours per weekDuration: 6 Months with possible extensionRESPONSIBILITIES:The Commercial Member Acquisition Marketing team is seeking a dynamic and execution-focused Marketing Analyst to support client-specific campaigns, member communications, and digital experiences.This role partners closely with marketing strategists and cross-functional teams to develop, implement, and optimize marketing initiatives that drive member acquisition, engagement, and retention.The ideal candidate brings strong experience in Medicare marketing, campaign management, compliance-driven communications, and data-driven performance optimization.This individual will support both digital and print marketing initiatives while ensuring all communications align with regulatory requirements and organizational objectives.Develop, implement, and evaluate marketing strategies and campaigns that drive member engagement and acquisitionExecute multi-channel marketing campaigns across email, digital, direct mail, and print communicationsSupport Medicare member onboarding communications and engagement initiativesDevelop and maintain microsites, digital content, and marketing assets for open enrollment campaignsCreate and edit consumer-friendly communications including emails, flyers, presentations, and web contentManage campaign execution through Workfront, JIRA, and other project management platformsCoordinate with creative, legal, communications governance, digital, and account management teamsTrack campaign performance using Adobe Analytics, Google Analytics, campaign IDs, and UTM parametersAnalyze open rates, response rates, return mail metrics, and list health to optimize campaign effectivenessEnsure all communications meet Medicare, compliance, and regulatory standardsMaintain campaign documentation, timelines, and project deliverablesSupport client-specific member acquisition and retention campaigns for large employer groupsLeverage data insights to recommend improvements and optimize marketing outcomesManage multiple projects simultaneously while meeting deadlines and budget requirementsQUALIFICATIONS / REQUIREMENTS:Bachelor's degree or equivalent combination of education and experience5+ years of digital marketing, campaign management, or marketing operations experience.Must have Medicare marketing and member communications experienceExperience working in regulated healthcare, Medicare, or health insurance environmentsStrong project management and organizational skillsMust have experience with Adobe Analytics, Google Analytics, and Workfront.Advanced proficiency with Microsoft Office Suite (Excel, PowerPoint, Outlook)Excellent analytical and quantitative skillsStrong stakeholder management and cross-functional collaboration experienceAbility to work independently and manage competing prioritiesExperience balancing marketing objectives with compliance and regulatory requirementsStrong understanding of customer engagement and member communication strategiesExpertise in campaign execution, reporting, and performance measurementExperience with website content management and editing platformsFamiliarity with campaign tracking methodologies and marketing operations processesStrong attention to detail and quality assurance experienceData-driven mindset with a focus on continuous improvementRecruiter Contact InfoI'd love to talk to you if you think this position is right up your alley, and assure prompt communication, whichever direction. If you're looking for rewarding employment and a company that puts its employees first, we'd like to work with you.Recruiter Name: Jatin RattanTitle: Senior RecruiterE-mail: [email protected]'d love to talk to you if you think this position is right up your alley, and assure prompt communication, whichever direction. If you're looking for rewarding employment and a company that puts its employees first, we'd like to work with you.Company Overview:Amerit Consulting is an extremely fast-growing staffing and consulting firm. Amerit Consulting was founded in 2002 to provide consulting, temporary staffing, direct hire, and payrolling services to Fortune 500 companies nationally; as well as small to mid-sized organizations on a local & regional level. Currently, Amerit has over 2,000 employees in 47 states. We develop and implement solutions that help our clients operate more efficiently, deliver greater customer satisfaction, and see a positive impact on their bottom line. We create value by bringing together the right people to achieve results. Our clients and employees say they choose to work with Amerit because of how we work with them - with service that exceeds their expectations and a personal commitment to their success. Our deep expertise in human capital management has fueled our expansion into direct hire placements, temporary staffing, contract placements, and additional staffing and consulting services that propel our clients’ businesses forward.Amerit Consulting provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. Applicants, with criminal histories, are considered in a manner that is consistent with local, state and federal laws.