Marketing Manager

Marketing Manager - iGaming / B2B SoftwareLocation: London or BucharestSalary: competitive plus benefits Experience: 3–5 yearsClear Edge is working with a high-growth B2B software supplier within the iGaming industry, part of a larger global corporate group, to appoint a Marketing Manager as the business continues to scale. This is an exciting opportunity for a creative, commercially minded marketer who wants genuine ownership and impact.We're looking for a hands-on 'doer' and brand builder who can develop the strategy but is equally happy creating content, running campaigns and getting stuck into the detail.The RoleWorking closely with the commercial team, you'll help develop the brand, support business growth and maximise the impact of new products and game launches.Key responsibilities include:Developing and executing marketing activity to strengthen and grow the brand.Working with the commercial team to maximise new game and product launches.Managing marketing assets including client-area content, game packs and promotional materials.Providing creative direction around brand positioning, messaging and identity.Creating engaging content to promote products from a player-facing perspective.Developing the company's presence across social media and emerging digital channels.Exploring how AI and new technologies can improve content creation and marketing efficiency.Developing opportunities with streamers, influencers and content creators.Supporting commercial promotional campaigns with clients and service providers.Working on merchandise, client experiences, gifts and creative partnership initiatives.Planning and managing advertising campaigns and promotions.Working with external agencies and partners where required.About YouWe're ideally looking for 3–5 years' marketing experience, potentially from iGaming, gaming, SaaS, technology or another fast-moving digital environment.More importantly, you'll be a doer who:Has a passion for building brands and creating great content.Can take an idea from concept through to execution.Understands the potential of social media, influencers, streamers and digital communities.Is genuinely interested in AI and emerging marketing technologies.Is creative, curious and willing to experiment.Is commercially minded and understands how marketing supports revenue growth.Can work autonomously while collaborating closely with commercial and product teams.Is highly organised with excellent communication skills.If you're a creative, hands-on marketer excited by iGaming, technology, content, AI and modern digital marketing, we'd love to hear from you.