Marketing Manager

Company Description EU Training Lab www.eutraininglab.comRole Description The Marketing Manager will lead the planning and execution of marketing strategies to promote EU Training Lab’s courses and services across digital and traditional channels. This full-time, on-site role in the Brussels Metropolitan Area involves developing and managing campaigns, coordinating content creation, overseeing social media and email marketing, and maintaining the organization’s brand voice and visual identity. The Marketing Manager will analyze market trends and performance metrics, optimize campaigns based on data, and collaborate closely with training, sales, and operations teams to align marketing activities with business objectives. The role also includes managing external partners and vendors, supporting event promotion, and contributing to the continuous improvement of marketing processes and tools.Qualifications Strong marketing strategy and campaign management skills, including experience with audience segmentation, positioning, and go-to-market planning.Proficiency in digital marketing tools and practices, such as social media management, email marketing, SEO/SEM, and analytics platforms.Excellent written and verbal communication skills, with experience in content creation, copywriting, and message tailoring for different channels.Ability to manage projects and timelines effectively, coordinate multiple stakeholders, and deliver high-quality work under deadlines.Experience in education, training, or EU programmes, policies, and funding environments is highly beneficial.Comfort working with data to track performance, generate insights, and prepare clear reports and presentations.Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.Collaborative mindset, strong interpersonal skills, and the ability to work on-site in the Brussels Metropolitan Area.