Marketing Manager, Valley Region
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The Marketing Manager will execute and oversee marketing efforts for our Valley Region portfolio, including The Americana at Brand, The Commons at Calabasas, Encino Marketplace, The Lakes at Thousand Oaks, The Promenade at Westlake, and Village at Moorpark. This role will have a focus on driving traffic and sales to the properties and their respective tenants through promotions, events, advertising and other initiatives.ESSENTIAL FUNCTIONSCreate and execute innovative marketing campaigns to attract target audiences, driving traffic and sales for the propertiesManage end-to-end execution of property marketing events in collaboration with cross-functional teamsSet property marketing goals, and assess marketing initiative performance through comprehensive recaps to evaluate effectivenessCollaborate with tenants and internal teams (Creative, Digital, PR) to effectively promote tenant offerings through diverse marketing channelsCoordinate with project managers to ensure timely promotion of marketing events and tenant offersOversee property signage, including 22x28, window graphics and out-of-home advertisingMaintain relationships with local publications for advertising schedules and media collaborationsSupport or lead new tenant grand openings across the portfolioTrack tenant participation in events, seasonal campaigns, and shopping periodsManage marketing budgets, code invoices, and attend property team meeetingsAnalyze and aggregate traffic, sales and campaign data to inform and refine property marketing strategiesCompile and deliver end-of-campaign reports and performance recaps to leadership and tenantsMINIMUM REQUIRED QUALIFICATIONSFamiliarity with fashion, retail industry, and pop-culture trendsKnowledge of digital, influencer, and social media marketing. Knowledge of the Los Angeles market and trends is a plusUnderstanding of print media processesStrong multi-tasking ability and calm demeanor in high-pressure situationsExcellent written and verbal communication skillsPositive attitude, eagerness to learn, and a strong work ethicAnalytical mindset with the ability to interpret data and derive actionable insightsSelf-motivated and capable of managing multiple projects in a fast-paced environmentMinimum of three years of progressive experience in marketing roles, with retail, hospitality or related industryStrong educational background in Marketing, Communications, or related fieldUnderstanding of and engagement with the greater Los Angeles and Ventura counties, including their key lifestyle destinations and qualified communities, is preferredCaruso is an equal opportunity employer. We celebrate a diverse and inclusive workforce that reflects the communities we serve. We believe that diversity of thought, background, and experience makes us stronger and more innovative. We do not discriminate against any employee or applicant for employment and comply with all applicable laws providing equal employment opportunities. We foster a workplace where everyone feels welcome, respected, and valued. We are committed to creating a workplace where everyone can thrive.