Marketing Strategy Manager

About the CompanyOur client is a growth-focused consulting and marketing organization that partners with founder-led businesses and executive teams to drive measurable business results. They integrate marketing, sales, operations, and technology to help clients execute strategic growth initiatives through clear planning, focused implementation, and data-driven decision making.About the RoleThe Marketing Strategy Manager serves as the strategic lead for key client accounts, acting as a trusted advisor and strategic partner to senior leadership. This individual transforms complex business objectives into actionable marketing strategies, positioning frameworks, campaign plans, and creative briefs that guide cross-functional execution. This role remains actively involved throughout campaign execution and performance analysis to ensure initiatives stay aligned with business goals, brand positioning, and measurable outcomes. The ideal candidate combines deep marketing strategy expertise with strong digital marketing, paid media, and analytics experience while mentoring internal teams to elevate strategic thinking across the organization.ResponsibilitiesStrategic Planning & Market ResearchLead discovery sessions to identify client objectives, business challenges, target audiences, and growth opportunities.Conduct audience, competitor, market, keyword, and channel research to develop actionable strategic insights.Build customer personas, positioning strategies, and messaging frameworks.Develop integrated marketing and go-to-market strategies aligned with business objectives.Digital & Media StrategyCreate integrated channel strategies across paid, owned, and earned media.Recommend channel mix, budget allocation, and funnel strategies based on performance data and market research.Partner with media and digital specialists to execute strategic media plans and optimization initiatives.Strategy DevelopmentDevelop strategic frameworks that connect business goals to marketing execution.Establish KPIs and business success metrics for campaigns and client initiatives.Create brand positioning documents, marketing briefs, campaign briefs, and creative briefs that provide clear executional direction.Analytics & Performance OptimizationPartner with analytics teams to develop measurement frameworks and reporting dashboards.Analyze campaign performance to identify meaningful business insights beyond vanity metrics.Recommend optimizations across messaging, creative, audiences, budgets, and channel strategy.Present findings through clear, executive-friendly reports and visual summaries.Client Leadership & CommunicationLead strategic presentations and planning sessions with internal teams and clients.Develop strategic roadmaps that connect objectives, audiences, messaging, channels, and success metrics.Provide ongoing strategic direction to ensure campaigns remain aligned with business goals and brand positioning.Team Leadership & CoachingMentor cross-functional marketing teams in strategic planning, research methodology, and marketing best practices.Identify strategic gaps and proactively recommend improvements.Serve as a trusted advisor to leadership while helping teams solve complex marketing challenges.Qualifications5–7+ years of experience in marketing strategy, brand strategy, integrated marketing, or digital marketing.Experience in roles such as Marketing Strategy Manager, Integrated Marketing Manager, or Senior Marketing Manager.Proven ability to translate business objectives into measurable marketing strategies and successful campaigns.Strong understanding of paid media, digital marketing channels, web strategy, email marketing, search, display advertising, and analytics.Experience presenting strategic recommendations to executive stakeholders.Comfortable leading discovery sessions and collaborating across cross-functional teams.Required SkillsStrategic thinker with strong business acumen and practical execution skills.Outcome-focused mindset driven by measurable business results.Excellent communication and presentation abilities.Strong analytical skills balanced with sound marketing judgment.Collaborative leader who enjoys mentoring and developing others.Comfortable challenging assumptions and providing strategic guidance in fast-paced environments.Pay range and compensation packageStarting salary: $110,000+ DOEEqual Opportunity StatementWe are committed to diversity and inclusivity in our hiring practices and encourage applicants from all backgrounds to apply.