Performance marketing manager - MVAS

Performance Marketing Manager (mVAS)Amsterdam, Netherlands | Competitive salary + benefitsThis is an opportunity to join a high-growth, international digital business operating at the forefront of mobile subscription services. You will play a key role in scaling performance marketing campaigns across new and existing markets, with a strong focus on ROI and profitability. The role offers a blend of hands-on campaign execution, data-driven strategy, and cross-functional collaboration.The CompanyThey are a global digital entertainment and marketing organisation specialising in mobile subscription services. Operating across multiple international markets, they partner closely with telecom providers to deliver engaging mobile content and seamless billing experiences. Their performance marketing function sits at the core of their growth strategy, with a strong emphasis on innovation, experimentation, and measurable impact. The business offers a collaborative and international environment with a flat structure and strong ownership culture.The RoleManage and optimise paid media campaigns, with a focus on Google Ads and full-funnel performanceOwn campaign strategy, including testing frameworks, A/B testing, and funnel optimisationAnalyse campaign performance using internal dashboards and translate data into actionable insightsCollaborate cross-functionally with business development, data, tech, design, and partnerships teamsTake ownership of a specific region, identifying growth opportunities and launching new market initiativesContinuously refine performance strategies to improve ROI and profitabilityYour Skills & ExperienceStrong hands-on experience with Google Ads and performance campaign managementProven ability to manage full marketing funnels and drive measurable resultsCommercial mindset with the ability to interpret data and generate insights and recommendationsUnderstanding of mobile subscription ecosystems or similar performance-driven digital modelsExperience with A/B testing and campaign experimentationProactive approach with a strong sense of ownership and accountabilityExposure to basic data analysis or programming is beneficial but not requiredWhat They OfferCompetitive salary and flexible engagement options, including freelance structuresOpportunity to work in a global, fast-scaling business with strong market presenceHigh level of autonomy and ownership within a flat organisational structureExposure to international markets and regular travel opportunitiesSpace to explore innovation, including AI-driven marketing initiativesCollaborative team environment with clear opportunities for developmentHow to ApplyIf you are interested in driving performance marketing at scale and working in a fast-moving international environment, please apply with your CV.