Product Marketing Manager

At myPOS, we’re all about helping businesses grow and get paid. We make payments simple, smart, and accessible for everyone, but we’re more than just payment solutions - myPOS is a partner in growth. From free multicurrency accounts to powerful e-commerce tools, we’re here to support business owners of all sizes and everyone out there who dreams of starting their own business.As we are expanding our team, we’re looking for Product Marketing Manager to help us make a real difference in the Fintech industry. Ready to join us and shape the future of payments? Let’s make it happen!About the role:You will be responsible for leading a team of Product Marketing Specialists to develop and execute high-impact go-to-market strategies, shape compelling product messaging, and drive business growth in a fast-paced B2B environment. You will be a key driver in shaping our product marketing strategy, positioning our products effectively, enabling sales teams, and ensuring our marketing efforts resonate with target audiences. This is a strategic leadership role where you will collaborate cross-functionally to enhance our market presence and deliver measurable results.What you’ll do:Develop and Execute Product Marketing StrategyBuild compelling marketing strategies that drive both product and brand awareness, customer engagement and deliver tangible resultsOwn the end-to-end product marketing lifecycle, responsible for product KPIs and actioning data-driven campaigns focused on acquisition, engagement and retentionProactively identify and capitalize on market opportunities to drive revenue growthAlign messaging across multiple business units to ensure consistency and effectivenessCreate High-Impact Sales & Marketing MaterialsCraft compelling creative strategies and marketing assets to execute through marketing channelsCreate clear, engaging narratives that differentiates us in the marketDefine and optimise product positioning to highlight unique value propositionsDevelop presentations and materials aimed at engaging and informing partners, executives, and sales teamsDrive Market Insights & Performance OptimizationEstablish and track product and campaign KPIs to measure effectiveness of product marketing strategiesLeverage product performance and customer data to inform marketing decisionsConduct market research to stay ahead of trends, understand customer needs and behaviour and monitor the competitionLead & Develop a High-Performing TeamMentor and manage a team of Product Marketing Specialists, fostering growth and collaborationDrive team alignment to ensure seamless execution of marketing initiativesLead Cross-Functional CollaborationPartner with relevant Sales and Product teams to ensure alignment across activity to deliver against sales targets, the product roadmap and marketing activityGet buy in from key stakeholders around the business son go-to-market plans, promotional campaigns, and sales enablement programsCoordinate Product Marketing activity with other Marketing teams to ensure seamless execution of initiativesThis role is perfect for you if you have: 4+ years of experience in product marketing, strategy, or content marketingProven leadership experience, with a track record of managing and mentoring a teamStrong analytical and problem-solving skills, with the ability to interpret data and translate insights into marketing strategiesExcellent communication skills, both written and verbal, with experience creating compelling content and presentationsStrategic mindset, capable of aligning marketing efforts with broader business objectivesProficiency in marketing automation tools, CRM systems, and analytics platforms to drive data-informed decision-makingExperience in fintech and payments would be considered an advantageFluent in EnglishWhy you should join myPOS:Vibrant international team operating in hi-tech environmentAnnual salary reviews, promotions and performance bonusesmyPOS Academy for upskilling and trainingUnlimited access to courses on LinkedIn LearningAnnual individual training and development budgetRefer a friend bonus as we know that working with friends is funTeambuilding, social activities and networks on a multi-national levelWhat we offer:Excellent compensation package25 days annual paid leave (+1 day per year up to 30)Full “Luxury” package health insurance including dental care and optical glassesMeal vouchers of 102.26 EUR per monthFully covered Multisport cardFully covered public transport pass for SofiaFree coffee, snacks and drinks at the officeWho we are:Since 2014 we’ve been all about making payments easier and more accessible for businesses of all shapes and sizes. Whether you’re at the counter, selling online, or on the move, we’ve got businesses covered with smart, accessible and affordable solutions that keep things easy.Our mission? It’s simple. Help businesses get paid by taking advantage of modern tech and innovative ideas, so payment challenges are a thing of the past.Pro tip:Take it easy about meeting every requirement - this job description is just that, a job description! Even if you don’t tick every box, we want you to apply anyway! This is your chance to grow, learn, and build your career with us. We value potential over perfection, and we are all about mutual growth!Apply by filling in the form below and send your CV in English!myPOS is committed to providing equal employment opportunities. All qualified candidates will be considered for employment without discrimination based on age, ancestry, color, marital status, national origin, physical or mental disability, medical condition, veteran status, race, religion, sex, sexual orientation, gender identity or expression, or any other characteristic protected by applicable laws, regulations, and ordinances.Your application will be confidentially reviewed in line with the General Data Protection Regulation (GDPR). Personal information will be used solely for the job application and will be stored for a period needed by the application process. Only short-listed candidates will be contacted. Good luck!