Senior Field & Events Marketing Manager

At ReversingLabs, we are providing the world's largest threat intelligence repository to protect software development and power advanced security solutions, keeping the most advanced cybersecurity organizations and Fortune 500 enterprises informed and ahead of the threats. Our software supply chain security and threat intelligence solutions have become essential to advancing enterprise cybersecurity maturity globally.Notable breaches such as SolarWinds, CircleCI, and 3CX have elevated software supply chain security as a top initiative across every organization developing or purchasing software. Only ReversingLabs delivers the software package analysis speed and intelligence needed to protect against this critical area of risk.Our vision is clear. Arming every company with end-to-end insights to ensure development releases securely, IT purchases safely, and the SOC can effectively detect, isolate, and respond. We are seeking extraordinary talent for this game-changing opportunity to help forge this transformational journey at ReversingLabs.You, as the Senior Field & Events Marketing Manager, will be a pivotal figure in our marketing team, owning the full event lifecycle from strategy and creative concept through flawless execution and post-event sales alignment. In this role, you'll be both an IC executing all Field Events & a Manager of the Channel & Fed Events coordinator, driving the development and implementation of innovative marketing programs to promote our brand, products, and services at in-person events, ensuring our presence stands out and drives measurable results.What You Will DoEvent Strategy & Pipeline ImpactOwn the end-to-end event strategy that is aligned with overall marketing and business objectives. Source feedback & track metrics for all events and provide recommendations for new strategies to changing market landscapes and prior performancesDesign the full "event journey" from pre-event demand generation, the on-site experience, to the post-event sales sequence, bringing creativity and ideating on ways to optimize each touchpoint to drive increased awareness, lead gen, meetings booked or deal accelerationContinually identify new and innovative ways of executing event solutions while minimizing spend and maximizing ROIManage a diverse portfolio of programs, including large-scale trade shows, conferences, executive summits, Sales Kickoffs (SKOs), and flagship customer events, ensuring alignment with company objectives, brand standards, and revenue goalsTrack and report event performance metrics; provide data-driven recommendations to continuously optimize strategy and spendManage and mentor the events team, including direct oversight and training of the relevant team member(s), fostering a culture of collaboration, creativity, and excellence while guiding professional development, daily task prioritization, and the successful execution of high-impact event and field marketing initiativesEnsure each event aligns with brand guidelines and generates meaningful engagementCollaborate with internal stakeholders, including sales, product, creative, and content teams, to ensure seamless integration and alignment of marketing efforts with overall business goalsSales Strategy & Post-Event AlignmentMove beyond logistics to design the full "event journey," including pre-event demand generation strategy, the on-site experience, and the post-event sequence to ensure full funnel strategy to support pipeline generationCollaborate with sales enablement to ensure seamless handoff from marketing event to sales pipeline with communications around the value proposition and effective follow up of each eventStrategy, Lifecycle Oversight & Process OptimizationPartner directly with Marketing Operations to ensure the data flow—from initial scan/lead capture to closed-won deal—is accurate, visible, and optimized within the CRMOwn & evolve the Event Standard Operating Procedures (SOPs), continuously updating and refining them to improve the marketing org's efficiency and scalabilityFinancial & Resource ManagementManage budget tracking to plan{{{{:}}}} Assume management of the total Field and Event Marketing budget, including quarterly forecasting and tracking actual spend to budgetSupport Vendor Strategy & Negotiation{{{{:}}}} Support vendor coordination and evaluation, selection tracking, and high-level contract negotiations for all event-related vendors and agencies to ensure cost-efficiency and service qualityWhat We Are Looking ForBA/BS degree or equivalent with working experience in B2B marketing and demand generation6-8 years in marketing roles, with a focus on field and events marketing. Proven experience in managing a team and delivering successful eventsStrategic thinker—not just an event executor. You design programs as revenue-generating vehicles and can clearly articulate how each event contributes to the businessDemonstrated ability to lead, motivate, and develop a team towards high performanceStrong project management skills, capable of handling multiple projects simultaneously, meeting deadlines, and managing budgets effectivelyExcellent written and verbal communication skills, capable of engaging with diverse audiences and stakeholdersAbility to think creatively and bring innovative ideas to event and field marketing strategiesProficiency in analyzing data and extracting actionable insights to drive continuous improvementBenefits & Perks{{{{:}}}} Designed for How You Work, Live, and Grow💰 Compensation & Financial SecurityBase Salary{{{{:}}}} $168,000 - $178,000 plus performance-based bonus or commission (role-dependent), a comprehensive Total Rewards package and equity so you share in the success you help build401(k) with both Traditional and Roth options to support your long-term financial goalsFlexible Spending Accounts (Health Care & Dependent Care) to help maximize tax savings🩺 Health & Well-BeingExceptional medical coverage, ReversingLabs covers nearly 90% of premiums across all coverage levels, significantly reducing out of pocket costsHealth Reimbursement Arrangement (HRA){{{{:}}}} we reimburse your medical deductible, providing an extra layer of financial protection and peace of mind100 % Employer-paid dental, vision, disability, and life insuranceVoluntary benefits including life insurance, Hospital Indemnity, and Accident coverage for added flexibility and protectionPet insurance{{{{:}}}} because family comes in many forms 🐾Complimentary Calm app membership to support mindfulness, focus, and better sleep🌴 Work-Life Balance & FlexibilityFlexible PTO{{{{:}}}} take the time you need to recharge and take care of what matters mostQuarterly Wellness Weekends{{{{:}}}} company-wide 3-day breaks built into the year to truly rest and rebootRemote work stipend to help offset internet and cell phone expensesVolunteer Time Allowance{{{{:}}}} 8 paid hours annually to support a 501(c)(3) organization you care about🚀 Growth, Learning & CultureContinuous learning and development with full access to Udemy BusinessClear paths for advancement, internal mobility, and ongoing career developmentA collaborative, innovative, and remote-first environment where your work has real impact🌟 Workplace RecognitionReversingLabs is proud to be recognized as a Best Workplace by Inc. (2025) and a Best Place to Work by Built In (2025 & 2026) across multiple categories. Reflecting our commitment to building a workplace where people feel valued, supported, and empowered to growAbout UsReversingLabs was founded in 2009 with the mission to offer the ultimate threat detection solutions. Our security products are used by some of the largest organizations in the world, including 2 of the top 3 banks, 4 of the top 6 software companies, and 2 of the top 6 insurance companies. We have been honored with numerous awards through the years including the 2023 Global InfoSec Award, 2022 CDM Global Infosec Awards, 2021 SC Media Trust Award for Best Threat Intelligence Technology, a 2020 Stevie Award, and the 2017 JPMorgan Chase Hall of Innovation Award for our truly unique malware and explainable threat intelligence products.Our pioneering technologies, exceptional products, and successful customer deployments also drove investments in ReversingLabs by some of the prominent investors in the world. With remote employees throughout the United States and England, and offices in Boston, United States and Zagreb, Croatia, ReversingLabs will continue to deliver groundbreaking innovation with top global talent.We are committed to an inclusive and diverse team. ReversingLabs is an equal opportunity employer. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, genetic information, marital status or any legally protected status. If there is a match between your experiences/skills and the Company needs, we will contact you directly. ReversingLabs is an equal opportunity employer. For U.S.-based roles, candidates must be authorized to work in the United States without the need for current or future employer sponsorship. ReversingLabs does not sponsor employment visas at this time.Applicants only - Recruiting agencies, please do not contact.