Senior Marketing Manager

We’re partnering with an industry leading building-materials client looking to bring on a Marketing Leader focused on a high-growth, contractor-facing channel across a multi-location distribution network.This is a hands-on, high-impact role where you’ll own marketing strategy and execution for a nationwide contractor distribution channel—driving engagement with contractors, installers, and trade professionals across 50+ locations nationwide.Job Duties:Lead marketing strategy and execution for a contractor pro services channelDrive local and national marketing campaigns that increase traffic, awareness, and sales across branch locationsPlan and execute events and trade shows (regional + national)Support local branch marketing activations and sales promotionsCreate and manage social media and digital campaigns targeting contractorsDevelop email marketing and HubSpot CRM campaignsDesign in-store signage, marketing, and promotional materials using CanvaPartner with sales, product, and supplier teams to launch and promote product linesManage vendor relationships and co-marketing initiativesOversee content creation and execution across internal and external teamsTrack and optimize campaign performanceWhy This Opportunity Stands OutWork for an industry leading company, with the most uniqueness, resources, and scale of all other competitors in this spaceHighly visible role working directly with sales, product, and leadership teamsBlend of field marketing, events, digital, and channel strategyOpportunity to shape and grow a rapidly evolving business segmentFlexible location: Michigan or California (relocation support available)Clear path for growth as the function continues to expandRequirements:4+ years of marketing experience in building materials, flooring/tile, installation products, or contractor supplyStrong understanding of contractor / trade audiences and how to drive engagement at the local levelExperience in: event marketing and trade shows, channel / field / branch marketing, content and social media management, email marketing and CRM platforms (HubSpot, Mailchimp, etc.)Experience working with multi-location distribution or branch networksAbility to balance strategy and hands-on executionStrong project management and cross-functional collaboration skillsInnovation starts with people.®Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app and get 1-tap apply, notifications of AI-matched jobs, and much more.All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.© 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use and Privacy Notice.