Senior Product Marketing Manager

As a Senior Product Marketing Manager, you'll own how we position, launch, and scale our products—turning complex capabilities into clear stories that drive adoption and revenue. This role isn't for someone who needs a playbook handed to them. You'll operate in an environment that is fast-moving, often ambiguous, and light on process. Priorities shift, documentation is thin, and the right answer usually has to be figured out, not looked up. If that sounds energizing rather than exhausting, keep reading. You'll partner closely with Product, Sales, and Marketing to bring new offerings to market, shape product direction, and make sure customers understand—and value—what we're building. We expect you to use AI as a core part of how you work, not as a side experiment.What You'll DoOwn positioning & messagingDevelop differentiated positioning and messaging frameworks, and rewrite them when the market shiftsTurn complex product capabilities into simple narratives—the kind a customer can repeat back after one readTailor messaging across personas, segments, and stages of the buyer journeyLead go-to-market strategy & executionOwn end-to-end GTM for launches and major releases, from strategy through the unglamorous execution detailsDefine segmentation, targeting, channel strategy, and success metricsDrive cross-functional alignment without waiting for someone to convene the meetingDrive content & customer communicationShip high-impact content across the funnel (decks, landing pages, emails, in-product messaging, release comms)Keep voice and clarity consistent across every customer touchpointDefault to shipping. Iterate in the open rather than polishing in private.Enable revenue teamsEquip Sales and CS with messaging, tools, and training that move win rates and adoptionBuild battlecards, talk tracks, and objection-handling frameworks based on what's actually happening in dealsJump into high-priority deals with tailored positioning when it mattersBring market & customer insightOwn persona development grounded in real research—customer interviews, win/loss, usage data—not assumptionsMonitor the competitive landscape and translate what you learn into sharper positioningBe the voice of the customer back into Product, and be willing to say things people don't want to hearOperate with data and AIRun experiments on messaging, channels, and content; measure honestly; kill what isn't workingUse AI tools throughout your workflow—research, drafting, synthesis, iteration—to compress weeks of work into daysContinuously rebuild your own process as better tools and approaches emergeWhat We're Looking For5–10+ years of product marketing experience (B2B SaaS or tech preferred)A track record of owning launches end-to-end—not just contributing to themStrong positioning and storytelling skills: you simplify without dumbing downComfort operating in ambiguity. You've worked somewhere with little process or documentation and you found it freeing, not frustrating.A bias for action. When you see a problem, your instinct is to start solving it, not to schedule a meeting about it.Intellectual curiosity that shows up in your work—you ask "why" more than most people are comfortable with, and you go find the answerDirectness. You give and take feedback without padding it, and you say what you actually think in meetings.An experimenter's instinct. You'd rather ship a rough test this week than a perfect plan next quarter.Analytical mindset—you use data to make decisions and to change your mindFluency with modern AI tools and a real, demonstrable history of using them to do more and better workHow You'll Operate HereMove first, refine later. We'd rather see a v1 in three days than a v3 in three weeks.Simplify aggressively. If you can't explain it in a sentence, you don't understand it yet.Be transparent. Share work in progress. Surface problems early. Disagree openly.Run experiments, not productions. Most of what we try won't work; that's the point.Build your own runway. No one will hand you a roadmap, a brief, or permission. Go.Salary$140,000 - 160,000 base plus 15% bonus.Benefits:- Litmos offers a comprehensive benefits package that includes, but is not limited to:Health, dental, and vision insurancePaid Time OffRetirement savings plan (401k) with company matchLife insuranceShort term & Long-term DisabilityPaid family leaveEmployee assistance programs (EAP)