Sr Manager, Marketing and Operations

Swooped is a Talent Platform (not a staffing agency). We are not the employer for this role and do not make hiring decisions. Clicking "Apply" takes you to Swooped to review the role and hiring company details.About the OpportunityThe company is building the telemetry infrastructure for the AI era. This organization partners with IT and Security teams at many of the world’s biggest enterprises, including half of the Fortune 100, to bridge the gap between AI ambition and infrastructure reality. As the AI Platform for Telemetry, the organization gives customers the choice, control, and flexibility to manage and analyze telemetry for both humans and agents, so they can build what’s next.This is one of the fastest-growing private companies and a leading player in a massive, fast-moving market. With a global workforce, the company is remote-first and grounded in a simple idea: software is a people business. This is the place where curious, collaborative people can do their best work, grow fast, and bring their full selves to the herd.Why You’ll Love This RoleThe organization is looking for a Senior Manager, Marketing Operations to help lead the next phase of how Marketing Operations supports the business. This is a player-coach role: someone who can operate hands-on in the systems, improve process and execution, and actively develop a more cross-trained, resilient team. The role is designed for a leader who can step into day-to-day operational work where needed, while also building the team’s capabilities across campaign operations, lifecycle/routing, reporting, data hygiene, attribution, and workflow automation.This role will partner across Marketing, Sales, Revenue Operations, Enterprise Applications, and Analytics to ensure systems, data, and processes support efficient execution and better business outcomes. The right candidate will help shift Marketing Operations from a primarily reactive support model to a more proactive operating partner by improving how work is prioritized, documented, scaled, and supported across the organization.Key ResponsibilitiesLead and coach an existing Marketing Operations team with a strong emphasis on cross-training and bench-buildingReduce single-threaded ownership by ensuring key capabilities are documented, shared, and supportable by multiple team membersCreate repeatable playbooks, QA checklists, SOPs, and training paths that strengthen execution quality and onboardingProvide hands-on coaching in core operating areas including campaign operations, lead lifecycle, routing, dashboards, attribution, and workflow automationImprove how Marketing Operations supports internal stakeholders through better intake, prioritization, SLAs, and forward-looking capacity planningIdentify gaps, bottlenecks, and failure points in current processes and implement scalable fixesEstablish a more proactive operating rhythm with marketing leaders by surfacing risks, opportunities, and performance patterns before they become issuesDrive rigor in campaign execution, lead management, handoffs, and data quality so the team can support the business with greater consistency and confidenceOwn and improve critical marketing operations workflows across Salesforce, Marketo, and adjacent GTM systemsPartner with RevOps, EntApps, and Analytics on routing, lifecycle logic, attribution, reporting, and system designSupport and optimize attribution and performance reporting workflows, with experience in platforms such as HockeyStack and similar attribution/reporting solutions while remaining platform-agnostic in approachHelp evaluate, implement, and operationalize workflow and automation solutions that improve team efficiency and scalabilityThe company is a remote-first organization and work happens across many time-zones – occasional duties outside standard working hours may be requiredRequired Qualifications6+ years of experience in Marketing Operations, Revenue Operations, GTM systems, or related business systems roles2+ years of people management, team leadership, or strong player-coach experience in a high-growth environmentDeep hands-on experience with Salesforce and MarketoStrong working knowledge of lead management, lifecycle design, routing, campaign operations, segmentation, and data hygieneExperience with attribution and performance measurement, including platforms such as HockeyStack, Bizible, or similar toolsExperience building or improving processes, documentation, and operational frameworks that scale execution across teamsStrong analytical and problem-solving skills, with the ability to translate business needs into clear operational solutionsStrong communication skills and the ability to work effectively with technical and non-technical stakeholdersPreferred QualificationsExperience with attribution, BI, or reporting environments such as HockeyStack, Omni, Looker, Tableau, or similar platformsExperience supporting SDR or broader GTM workflows in partnership with Sales and RevOpsExperience with workflow automation, integration tooling, or low-code/no-code orchestrationExperience in a B2B SaaS environmentExperience applying AI tools, AI-assisted workflows, and automation thoughtfully in business operationsAbility to identify where AI can improve speed, quality, scale, or insight while maintaining process rigor, data quality, and appropriate human oversightAdditional InformationThe salary for this role is dependent on geographic location and will be based on the individual candidate's job-related knowledge, skills, and experience.In addition to base salary, for sales and some sales-adjacent roles, employees are eligible to earn incentive compensation (commission). For all other roles, employees are eligible to participate in the Corporate Bonus Program.In addition to a competitive salary, the organization also offers a generous benefits package which includes health, dental, vision, short-term disability, and life insurance, paid holidays and paid time off, a fertility treatment benefit, 401(k), and equity.Base Salary Range: $145,000—$228,000 USDBring Your Whole SelfDiversity drives innovation, enables better decisions to support customers, and inspires change for the better. The organization is building a culture where differences are valued and welcomed, and people work together to bring out the best in each other. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or any other applicable legally protected characteristics in the location in which the candidate is applying.