Trade Marketing Manager

Role: Trade Marketing ManagerLocation: Neuss, North Rhine-Westphalia, GermanyEmployment Type: Full-timePayout: Competitive, based on experience.Role OverviewThe Customer Activation Manager is responsible for developing and executing customer activation strategies across the drugstore, grocery, and discount channels. This role translates brand and category objectives into effective in-store execution, strengthens customer partnerships, and collaborates with cross-functional teams to drive category growth and commercial performance.Key ResponsibilitiesLead customer activation initiatives across multiple product categories and brands within the drug retail channel.Translate brand and category objectives into Perfect Store execution plans with a focus on maximizing physical product availability.Develop and implement customer activation strategies aligned with business and customer objectives.Serve as the primary customer activation partner for key retail customers.Analyze customer behavior, competitive activity, and market developments to identify new business opportunities.Build strong customer partnerships by presenting innovative activation ideas and commercial solutions.Collaborate with cross-functional teams to generate shopper insights, evaluate promotional performance, support product launches, and analyze market trends.Utilize customer and sell-out data to support business decisions and optimize activation strategies.Required Skills & QualificationsBachelor's degree in Business Administration, Economics, or a related field.Several years of experience in Trade Marketing, Sales, or Marketing within the FMCG industry.Strong knowledge of the German retail and customer landscape.Excellent analytical, problem-solving, and strategic thinking skills.Strong stakeholder management skills with the ability to influence and drive change.Excellent organizational skills and the ability to manage multiple priorities in a fast-paced environment.Professional proficiency in German and English.Must be legally authorized to work in Germany.More About the OpportunityThis opportunity offers the chance to shape customer activation strategies for leading retail channels while working closely with cross-functional teams and key customers. The role provides exposure to commercial strategy, shopper insights, category development, flexible hybrid working, continuous professional development, and international career growth opportunities.Equal Opportunity EmployerWe hire based on skills and expertise. All qualified candidates are welcome regardless of background, experience, or prior employment history. Applications are reviewed solely on demonstrated technical ability and qualifications.Apply Now!