Vice President Marketing

nxtplay search group is retained by a high growth B2B vertical SaaS (PE backed) company to find their next VP of Demand Marketing. This role is 100% remote with preference of candidates in east/central time zones. Here at nxtplay search group, we get to work with some amazing companies, and this one stands out. They are scaling aggressively and need a bold, strategic, and data-driven marketing leader to shape how they fuel demand, generate pipeline, and accelerate revenue to push through the $100M ARR milestone.This is note a role for someone looking to run a dusty, established playbook. The pace is fast and demanding. I am looking for a true "builder"—someone who makes decisions quickly, takes absolute ownership of pipeline outcomes, and is energized by shaping a modern, agile GTM engine from the ground up.This vertical SaaS company is not just "experimenting" with AI—they have moved past that. AI sits at the center of how their GTM function operates. They use it to move faster, work leaner, and give buyers a noticeably better experience. If you have already put agentic AI to work in real marketing execution (and have the data to prove it), you will fit right in.Reporting to the CMO, you will own the growth engine. You will build and scale a demand generation function that delivers predictable, high-quality pipeline. You will lead a team of B2B marketers—setting the high-level strategy while staying close enough to the work to shape it directly.What You Bring to the Table:10+ years of progressive experience leading demand generation or growth marketing in a B2B SaaS environment.5+ years of people leadership, coaching and scaling high-performing, accountable teams.Proven experience driving pipeline and revenue growth, ideally helping scale a B2B SaaS company through the $100M ARR phase.Deep expertise in multi-channel campaigns, ABM, digital strategy, and full-funnel optimization.Applied experience deploying agentic AI to accelerate marketing execution, cut manual work, and personalize at scale.Demonstrated success partnering closely with Sales, Product, and executive teams to build strict SLAs, shared reporting, and credible attribution models.Strong command of marketing analytics and forecasting. You know how to manage a budget with discipline and map every dollar to ROI.Bonus points if you have experience marketing to niche, operational, or legacy vertical markets.If you are a demand generation leader ready to write the new playbook and build something impactful then you should reach out to [email protected]