Downstream Marketing Manager

This is a W2 contract opportunityHours: 40/weekLocation: Remote (candidates must reside in Minnesota, near Boston, MA, or New Haven, CT)Duration: 10-12 months (may extend)Pay: $40-50/hrWe are seeking a strategic and execution-focused Innovation Manager / Downstream Marketing Consultant to lead go-to-market execution and evidence capture for a digital surgical platform. This role has a strong emphasis on clinical marketing, field enablement, and evidence-based messaging. The position bridges field marketing and evidence strategy, helping ensure the platform’s clinical value is clearly communicated through compliant, high-impact tools and campaigns.The consultant will partner with global and regional stakeholders to support launch readiness, surgeon engagement, and post-market adoption, while translating clinical and real-world data into differentiated, substantiated value messaging.Location & SchedulePrimarily remotePreferred proximity to Boston, MA, North Haven, CT, or MinnesotaStandard hours are 9:00 AM–5:00 PM, with significant collaboration across Western Europe time zonesTeam EnvironmentThis role works within a cross-functional marketing environment that includes market insights, upstream marketing, downstream marketing, and studio/creative support. The consultant will also collaborate closely with partners across medical affairs, health economics/payer strategy, clinical, legal, and related commercial functions.Key ResponsibilitesLead execution of downstream marketing initiatives tied to strategic value and innovation programsCapture and standardize metrics across partner accounts and pilot sitesCoordinate with cross-functional stakeholders to support successful site setup and ongoing program executionPartner with pilot sites and key opinion leaders to gather feedback and strengthen engagement strategiesTranslate clinical and real-world evidence into compliant, globally aligned marketing claimsDevelop claims matrices, value messaging, and supporting documentation for review workflowsIdentify evidence gaps in partnership with clinical and cross-functional teamsLead launch planning across commercial, clinical, and regional stakeholdersDevelop surgeon-facing messaging, field tools, training resources, case videos, and procedural materialsSupport publications, podium strategy, and integration of evidence into marketing campaignsIdeal Background5–8 years of experience in medical device marketing, healthcare marketing, or commercial executionExperience with launch planning, sales enablement, or field marketingStrong understanding of clinical workflows and stakeholder dynamicsBackground in product management, clinical marketing, and/or KOL engagement preferredAbility to work cross-functionally and manage timelines in a matrixed organizationExperience in surgical, digital health, or adjacent healthcare environments is strongly preferred