Senior Content & Demand Generation Manager

About OpensenseAt Opensense, every email is a brand moment. We help Marketing and IT teams transform everyday employee communication into a powerful channel for brand consistency, engagement, and revenue. Our platform helps organizations manage email signatures, marketing banners, and business cards at scale — trusted by leading mid-market and enterprise companies.About the RoleWe're hiring a Senior Content & Demand Generation Manager to build the engine that drives awareness, pipeline, and revenue for Opensense.This is not a traditional content role. You'll sit at the intersection of content strategy, demand generation, SEO, and AI-powered growth — owning programs across the full funnel that attract Marketing and IT leaders, convert them into customers, and expand existing accounts.Salary: $105,000–$130,000 USD | Remote (United States)What You'll OwnContent & Organic GrowthBuild and scale an AI-first content engine that drives awareness, engagement, pipeline, and revenueOwn the full-funnel content roadmap: blog, web, customer stories, sales enablement, thought leadership, and product launchesDrive SEO and AEO performance through content creation, keyword strategy, and authority-buildingCreate content for both Marketing and IT audiences, translating customer insights and product updates into high-performing programsDemand Generation & CampaignsBuild and execute integrated demand gen campaigns across email, content, events, partnerships, social, and paid channelsCreate multi-channel programs that generate pipeline, accelerate opportunities, and drive measurable revenue impactManage Opensense's presence on G2, Gartner Peer Insights, TrustRadius, and other review platformsSupport product launches, webinars, events, and GTM initiativesProduct & Customer MarketingPartner with Product and Customer Success to drive adoption, retention, and expansionDevelop customer stories, case studies, advocacy programs, and lifecycle campaignsCreate messaging and content for new feature launches and product educationAI-Powered ExecutionUse AI tools (ChatGPT, Claude, Perplexity, AI agents, etc.) daily to accelerate content creation, research, and campaign workflowsBuild repeatable systems that increase marketing output and efficiencyAbout You4–8 years in B2B SaaS content marketing, demand generation, or growth marketingProven track record of creating content and campaigns that drive measurable pipeline and revenueHands-on experience with HubSpot, SEO tools (Ahrefs, Semrush), and marketing automationAI-native marketer who uses AI tools as a core part of your daily workflowData-driven with strong understanding of how marketing contributes to pipeline, retention, and growthExperience marketing to Marketing, IT, Security, or Compliance audiences is a strong plusFamiliarity with G2, Gartner Peer Insights, TrustRadius is a bonus