Vice President Marketing

About the CompanyOur client is a venture-backed healthcare technology company on a mission to modernise how independent medical practices operate.The company is building an AI-native operating system that brings together financial infrastructure, procurement, patient management, workforce tools, and intelligent automation into a single platform. By replacing fragmented software and manual workflows with a unified ecosystem, they enable healthcare providers to run more efficient businesses while allowing clinicians to spend more time focused on patient care.Founded by a team of repeat entrepreneurs with a proven track record of building and scaling category-defining businesses, the company has secured backing from leading venture investors and is entering an exciting period of commercial expansion ahead of its next stage of growth.The OpportunityThe company is seeking an exceptional Vice President of Marketing to build and scale the marketing organisation during a pivotal stage of growth.Reporting directly to the founders, you will define the company's marketing strategy, establish its market positioning, and build a world-class marketing function from the ground up. This is a rare opportunity to shape the narrative for a business creating an entirely new category at the intersection of healthcare, fintech, AI, and vertical SaaS.You'll be responsible for building a high-performing team, developing a differentiated brand, launching products successfully, driving pipeline growth, and ensuring the company becomes the recognised market leader within its space.This is a highly strategic, hands-on leadership role for someone who enjoys building in fast-moving startup environments.What You'll DoOwn the overall marketing vision and strategy across the business.Develop compelling product positioning, messaging, and category narrative.Lead all go-to-market strategy for new products and platform capabilities.Build and scale the marketing organisation across Product Marketing, Brand, Demand Generation, Communications, Content, Events, Customer Marketing, and Growth.Partner closely with Product, Engineering, Sales, Customer Success, and Executive Leadership to bring products to market.Create a scalable demand generation engine that delivers measurable pipeline and revenue impact.Establish brand awareness and thought leadership across healthcare technology.Develop customer segmentation, competitive positioning, and market intelligence.Own marketing planning, budgeting, forecasting, and performance reporting.Recruit, mentor, and develop a high-performing marketing team.What They're Looking For10+ years of progressive B2B SaaS marketing experience, including senior leadership responsibilities.Experience building and scaling marketing organisations within venture-backed technology companies.Deep expertise across product marketing, positioning, messaging, go-to-market strategy, and brand development.Demonstrated success partnering closely with Product and Sales to launch new products and drive commercial growth.Strong commercial mindset with experience owning marketing metrics tied to pipeline and revenue.Exceptional communication and storytelling abilities.Proven experience recruiting, developing, and leading high-performing teams.Comfortable operating in fast-paced, high-growth environments with significant ownership.Highly DesirableHealthcare technology or digital health experience.Experience marketing AI-powered software products.Fintech, payments, or financial infrastructure exposure.Experience creating or leading category creation initiatives.Track record supporting successful fundraising or major company growth milestones.Why This Role?Build the marketing function from the ground up.Partner directly with experienced founders and executive leadership.Own the company's positioning and category strategy.Significant influence over product direction and commercial strategy.Lead marketing during a period of rapid company growth.Competitive compensation package including meaningful equity.Clear opportunity to shape one of the most ambitious healthcare technology businesses in the market.